Tara's Blog

Finally...Professional Video Content DIRECTLY on Your Site

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Fri, 13 Nov 2009 14:40:39 -0600

Introducing the Agent’s Video Channel!

From...

So after posting my blog entry to download free video on your site, we were inundated with real estate professionals asking us to produce more so they could populate their site with high quality video and content. You asked, we deliver.

Introducing the Agent’s Video Channel

Now you can have the power of video on your web site without paying thousands of dollars to produce it yourself. We’re talking about High Definition video with relevant content that will keep viewers returning month after month to your site, ultimately increasing viewership and SEO results.

Here's How It Works:

It’s as easy as cutting and pasting our source code into your already existing web site. Then each month, The Agent’s Video Channel handles changing the content in a non-invasive manner giving you fresh content. No fuss and no hassle on your part. Video that can bring and retain up to 70% higher viewership on your site.*

NAR Introductory Special

In honor of NAR beginning today, we’re offering an NAR Introductory special to the first 500 agents.

*Save 50% by becoming one of the first 500 to register for our Monthly Subscription for just $9.99

*Save 50% Plus get two months FREE! When you become one of the first 500 to register for ourAnnual Subscription for just $99

Subscribe Today!

*Source: ComScore

Another Quality Product From Your Friends at Reel Productions TV

What is the value of video?

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Thu, 05 Nov 2009 10:32:20 -0600

In light of my recent post where we gave away a free video for your website, we see a clear demand for high quality video in the real estate industry that is of nominal cost.

So we would like to know if we made this service available to you on an on-going basis where you would only have to make one cut and past when you signed up and we would rotate the video, would you be interested?

If yes, what is the value of this service?

We really want to be an advocate for you and your consumers and we believe having professional video on your site is clear advantage in making you a market leader and improving the marketing of the industry as a whole. Consumers are demanding more and we know it’s expensive to keep up with the latest trends so this appears to be a win/win.

Please let me know your thoughts in the comments below.

Thank you in advance for taking the time to participate in our very impromptu survey!

Download this video for free and you have video content on your site!

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Mon, 02 Nov 2009 21:13:29 -0600

We've been preaching it for a very long time...Real estate professionals need high quality video content on their website. It helps with SEO results, it portrays a more professional image and retains viewership some 70-percent longer than a website without video.

But let’s get real. Times are tough and high quality video production can be expensive. Well, we have the solution. The Video Connector , is sending out an early holiday gift... FREE VIDEO!!

It’s simple. Just log on to TheVideoConnector.com/FreeVideo and cut and paste the embed code, put it on your site and reap the benefits!

Is your listing going to get invited to dance?

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Thu, 29 Oct 2009 10:05:58 -0500

I had a wonderful conversation with a local agent from Atlanta, GA the other day in which he used the following analogy that I would like to share.

He said think of the housing market as a dance with 100 girls. Given the current market conditions, only 6 girls will be asked to dance out of the entire room. So now you have to start looking at the competition in the room. Is your girl pretty? Does she make a good first impression? Is there anything enticing about her from a far? And lastly, how expensive is she to dance with? If she's too high, the other girls may start to look more appealing.

So what can we learn from this analogy? First of all, home ARE selling but only the best of the best. So if you're listing a property, you owe it to yourself and the seller to do everything you can to put its best foot forward immediately and price it appropriately. This approach will also help reestablish the competitiveness in the marketplace, ultimately, raising the prices of homes in the long run.

The above is the exact reason we created the Seller's Video Connector. It falls right in line with our mission statement of creating tools that help real estate professionals be successful. This marketing tool is a DVD with 10 videos that teach sellers how to improve their home once they put it on the market. Topics such as how to stage your home, creating enviable curb appeal and creating a neutral color scheme are all directed to the seller in an easy to understand format designed for them to do themselves, ultimately saving money and increasing the value of their home.

This makes your job easier as an agent and will hopefully put more money in your pocket in the long run by not only increasing your odds of getting your listing to be asked to "dance".

Real Estate Video

Free Marketing Video/6 CE Hours

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Thu, 22 Oct 2009 06:50:17 -0500

6 Hours CE Credits

and a

FREE Marketing Video

It's all part of American Real Estate University's new Media Marketing Designation

Check out the video course description....

DATES:

November 9th-

from 9AM to 4PM

November 10th-

20 Minute Video Shoot

(Time slots will be selected by participants)

LOCATION:

3475 Piedmont Road

Suite 210

Atlanta, GA 30305

*Sponsored by Brand Mortgage at the Prominence Building in the Jones Lange LaSalle Training Center

INCLUDED:

6 Credit Hours

Media Marketing Designation

Free Video Business Card

(Click above for a sample)

Roseanne Wells produced by TJ Hedges on WellcomeMat

COST:

$105

*This is an introductory rate that reflects nearly 40% off

REGISTER:

American Real Estate University

AREU.TV

Back by popular demand...

Reel Productions TV instructors, Tara Jones and TJ Hedges are back in the teaching arena with the new Media Marketing Specialist Designation.

What you'll learn:

-A comprehensive look inside marketing in a tough economy

-The importance of visibility in an up or down market

-How to get the most bang for your buck with marketing tools

-How to stay on top of the latest marketing trends in the real estate industry

-How to shoot, edit and post video online

-How to market your FREE video from class

-Much, much more!

Sign up today at American Real Estate University

AREU.TV

Real Estate Career Day/3 Hour CE

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Thu, 22 Oct 2009 19:53:49 -0500

TUES, NOV 3RD 10AM TO 1:30PM

1303 PARKER ROAD, CONYERS, GA 30013

3 HR CE | Cost of course: $12

6 OF OUR TOP INSTRUCTORS IN ONE DAY HELP YOU FIND YOUR NICHE!

This three hour CE course is designed to give you a better understanding of many of the real estate specialization courses available today. You will have the opportunity to hear from the instructors of these courses in an interactive setting. These short informative sessions will give you the information you need to navigate through the many courses and specialties available to real estate professionals. There will be a Q&A session and a meet and greet following the presentation.

3 Hour Overview Course

Course 3 Hrs | Registration begins at 9:30am Class starts 10am and ends at 1:30pm

Fundamentals of Commercial Real Estate & Investments
REO Specialist (Bank Owned)
Real Estate Short Sale Specialist
Quick books for Real Estate Agents
GAR Contracts - Special Stipulations - Ethics
Media Marketing
International - Immigration - Investments
Home Staging
Buyers Agent Specialist

This class is brought to you by The Georgia Training Center dba American Real Estate University

770.602.4800 or E-mail: Info@GAtraining.Net

How to use YouTube properly

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Sat, 17 Oct 2009 12:58:47 -0500

DO NOT, I repeat, DO NOT post your videos to YouTube among the general mass of videos. Why? Your video will reside in the vortex that is YouTube meaning it will be paired with videos that you may not want to be associated with. Each time a video is done playing on YouTube another "video suggestion" pops up for the viewer to choose. These videos were chosen based on key words in the title of the last video.

Here's how this can hurt your and your business. If you have a great video that you posted on downtown Atlanta and after it ends your competitor's video pops up because he, too, specializes in downtown Atlanta, you just did yourself a disservice and helped your competition to boot. You can also have "unsavery" or distasteful videos pop up after yours if you're not careful, potentially offending clients when all you were trying to do was help. How does that happen? Well take one of our clients for example...Bottom Line Home. After his video was done playing on YouTube various videos pertaining to “bottoms” popped up! UGH!! Now think about people who embed the YouTube video player on their site and have these problems. They are now contaminating their own personal site with YouTube issues all for the sake of SEO results. And here’s the real unfortunate part. Once you place your videos on YouTube, they’re there.

So here's how to avoid these massive problems and still get all the Google juice from posting your video(s) on YouTube. Simply create your own channel. This is a free service on YouTube and takes all of about 15 minutes. You can customize the colors, format, etc. to really make it a design that matches your current branding. The great news is that once your video is done playing, if you have another one posted, that will be the suggested video to play. No more imposition of YouTube junk. Just the quality and professionalism you want to portray :-)

Take a look at our new, revamped channel on YouTube:

Is your website verified through Google?

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Wed, 14 Oct 2009 19:06:26 -0500

If you answered, "How the heck should I know?!", you're not alone. But I'm going to show you how to check.

Bottom line, if you're website isn't verified with Google, you're certainly not getting the "Google juice" (better known as SEO results) that you should.

So here's what you do:

1.) First of all, sign in or sign up for a Google account on Google.com...it’s free.

2.) Then, go to your settings where you’ll find Webmaster Tools.

3.) Click on Webmaster Tools and you should see two blue bars...one that says “Messages” and one that says “Sites”. If your site is not listed, click the button that says, “Add a Site”.

4.) After entering the URL (complete with the http://), you will be given a code. Enter that code on the home page of your website and you’re all set!

It’s not a lot of effort and it will help improve your SEO results. After all, Google doesn’t have to search for you anymore...you sent Google a message telling them exactly where you are using that code :-)

Real estate Video

Reel Productions TV Teaching/Website Update

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Thu, 08 Oct 2009 12:15:44 -0500

So Reel Productions TV has been quite busy over the past several months traveling and shooting video across the country for real estate professionals. I thought it was time for an update:

1.) Reel Productions TV is heading back to world of teaching by popular demand. Starting, November 9th and 10th, Reel Productions TV will hold a 6 hour credited course in Buckhead, Atlanta through the American Real Estate University. The first day, agents will earn their Media Marketing Designation...the second day, they will get a video business card as part of the class! This is our compliments as a way to get your started in the right direction for marketing yourself in today's market. More details to come shortly!

2.) Reel Productions TV.com is now completely automated for agents and business owners to order their videos online! Check out our new, user friendly site and keep checking back as we continue to revamp our site to make your job easier in marketing your business and your properties. As always, we welcome your feedback and suggestions!

3.) The Video Connector has quickly become a very popular listing tool for agents across the country! If you haven't checked out this creative tool to make you stand out from the competition and make your job easier, please do so today.

Can people find you from your business card?

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Thu, 24 Sep 2009 13:47:25 -0500

I ask this question after receiving hundreds of business cards from attending an event in Atlanta GA called Industry Day. As I was going through my pile of cards to follow up, I realized I couldn't get in touch with close to one third of the people who ASKED to be contacted! Why? Their business card either had no e-mail address, no website or was in another language...I kid you not.

Bottom line, business cards are meant to make a connection, to allow others to know a small piece of information about you and your business to ultimately make a relationship and hopefully, a sale somewhere down the road. If your new contact has no idea how to get in touch with you, you have just closed all roads to making a potential business relationship in any form or fashion.

If you're on Active Rain, you know the power of networking. Don't think that power doesn't exist outside the internet. Good old fashion hand shaking and card exchanging may be "old school" but it works :-)

Check out this site

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Wed, 16 Sep 2009 21:16:25 -0500

If you've never been on A Greater Town, it's a free, global website where you can post your services. Not sure how many consumers use the site but it appears to have a large following from small businesses.

At any rate, it's free exposure to post your listings, your profile, your business, etc. So why not?

Good luck!

Industry Day 2009- Decatur, Georgia

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Mon, 14 Sep 2009 15:40:35 -0500

I believe this event is sold out...but if you’re one of the 400 registered attendees, please stop by our booth and introduce yourself as a fellow Active Rainer!

The Second Annual Industry Day is set for this Friday, September 18th from 9AM to 4PM at the Decatur, Georgia Holiday Inn. The event is expected to have 400 agents on hand and more than 20 vendors will be showcasing their products and services all in one room.

Reel Productions TV will be one of those vendors on hand displaying our video services and unveiling our newest product, The Seller’s Video Connector.

We will also be shooting the event as well for host, Cathy McDaniel, 2008 Educator of the Year of American Real Estate University.

Speakers include Fannie Mae, Foreclosure.com, Titanium Solutions and more.

The goal of 2009 Industry Day is to provide trusted resources and guidance regarding loss mitigation, short sales and REOs.

Hope to see you there!

Check out real estate video.

Free Video for your Website- REALLY

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Sat, 05 Sep 2009 20:12:29 -0500

No, that's not a ploy to get you to look at my blog...we are actually going to be giving away FREE, quality video for your real estate web site thanks to The Video Connector.

We've already launched our DVD that has been met with great response by agents (if you haven't checked it out, please see our video below). Now, thanks to your feedback, we're responding with free, downloadable video that will be available on The Video Connector website.

We'll be launching in a few days with all the details on the video and how you can download it to your site. No strings attached, no purchases or money needed...just our gift to you.

As always, stay tuned....

The Seller's Video Connector CC Comercial produced by TJ Hedges on WellcomeMat

Real Estate Video

Why I Blog

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Sat, 29 Aug 2009 20:14:05 -0500

I so often hear, "I don't have time to blog", "I just don't get the importance of social networking", etc. So keeping these thoughts in mind, I pose the following food for thought on why I blog:

1.) There is no faster way to reach the masses

2.) I am able to send a concentrated and controlled message to who I want, when I want

3.) The message can be sent as many times, in as many different formats as I choose

4.) It's free

5.) I love sharing knowledge on my areas of expertise

6.) Sharing knowledge is just the right thing to do

7.) Helping others ALWAYS comes back to me two fold

8.) I am able to create a qualified network online that would take months to create in the "real world" environment by shaking hands

9.) I can do it in the comfort of my home

10.) No one can hear my child screaming in the background

11.) It is a creative outlet where I can pose questions and thoughts to colleagues

12.) I'm able to get instant feedback or input on suggestions or questions

13.) Results can often times be instantaneous

14.) The SEO results rock (especially when used correctly)

15.) I can launch a product/idea nationally with the click of a button

16.) I make new friends, contacts and potential clients

17.) It's always cool to look back at my "resume" of blogs and see how I've have progressed

18.) My online 'storefront' becomes bigger with every blog I post

19.) I get to see what your competition is doing

20.) Bottom line...I don't have time -not- to blog.

Would love to hear why you blog...

Real estate video

The Importance of Real Estate Video- Part 6: Video is EVERYWHERE!

Tara Jones- Atlanta, GA (Reel Productions TV- Real Estate Video ) — Tue, 25 Aug 2009 21:15:44 -0500

The following information is according to a recent Forrester report:

Simply put, the report says steaming online video is among the most promising media of the interactive media. More than 70% of adults online will watch videos in 2009...the actual number of videos watched is expected to double in the next five years.

In the article, 9% of marketers are currently experimenting with video in email, especially since those e-mails containing video had an improved click through rate of 2-3 times. In other words, someone was 2 to 3 times more likely to click on a link in an e-mail if it was video. Another 21% plan on including video in their email marketing efforts in the next 12 months.

The report also states that marketers are advised to use video to boost existing marketing goals, but shouldn’t entirely replace traditional email.

Bottom line, video is infiltrating every segment of the web all the way into the marketing of businesses...including real estate.

Real Estate Video