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The Importance of Real Estate Video- Part 6: Video is EVERYWHERE!

The following information is according to a recent Forrester report:


Simply put, the report says steaming online video is among the most promising media of the interactive media.  More than 70% of adults online will watch videos in 2009...the actual number of videos watched is expected to double in the next five years.

In the article, 9% of marketers are currently experimenting with video in email, especially since those e-mails containing video had an improved click through rate of 2-3 times.  In other words, someone was 2 to 3 times more likely to click on a link in an e-mail if it was video.   Another 21% plan on including video in their email marketing efforts in the next 12 months.

The report also states that marketers are advised to use video to boost existing marketing goals, but shouldn’t entirely replace traditional email.

Bottom line, video is infiltrating every segment of the web all the way into the marketing of businesses...including real estate.  

 

Real Estate Video 

 

Comment balloon 3 commentsTara Jones- Atlanta • August 25 2009 09:15PM
The Importance of Real Estate Video- Part 6: Video is EVERYWHERE!
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The following information is according to a recent Forrester report: Simply put, the report says steaming online video is among the most promising media of the interactive media. More than 70% of adults online… more